Trade Catalogue - untitled
Wien I Lugeck 2 nd c1910
36 + (4)pp illustrated with colour and b/w plates throughout. Decorated wrapers 4to. Very good. C. Genersich & Orendi traded in oriental carpets and the firm was established in 1857. Genersich died in 1891 and the company was continued by the Orendi family. Julius Orendi wrote several standard works such as the 1909 first published "Handbook of oriental carpets " which is still available as a reprint. This trade catalogue displays the whole range of the products they sold in the Wienner Werkstatte period. Items illustrated are priced. The number 3 on the front wrapper implies there are other editions of this catalogue but none have been traced. A rare and beautifully produced, turn of the century, trade item. The inner wrapper displays a photograph of the shop as constructed in 1857. The firm regularly exhibited at major trade shows of the period and this may have been published in association with one of the Vienna International exhibitions. Scarce.